Mission

To maintain the leadership position in the asset management sector and building alliance with institutional clients who target to value with Is Asset and to spearhead the development of capital markets.

In line with this mission, Is Asset Management will:

• sustain the highest possible level of customer satisfaction
• be a asset manager that supplies the best combination of service and performance available in the market
• reach out to global investors and provide them with high value added service
• increase market share by protecting its position as a leading company in asset management sector.
  
  

Vision

To be the sole preference of domestic and foreign institutional investors as the asset management company that is the most adept at managing Turkey risk on a global basis.